Digital Marketing Executive - Ref. No: BME-01

Job Overview

Guest Experience

Key Responsibilities

• Prospect and qualified marketing lead generation for the business.
• Own all aspects of funnel strategy and tactics. 
• Design and implement marketing campaigns thru digital channels and social media.
• Analyze marketing campaign results and preparing management reports on effectiveness and ROI.
• Work with the SEO agency to improve traffic and ranking results.
• Support content creators and when necessary create and contribute to new content creation.
• Ensure prospects / leads generated data are well maintained and updated in CRM system.
• Ability to find creative solutions in an efficient and rapid way.
• Build network of external marketing support agencies & freelancers.
• Provide sales enablement support when needed.
• Exceed management targets and KPIs.

Job Requirements – Skills and Capabilities

• Working experience with digital marketing & content creation tools. 
• Creative and analytical skills.
• Email, video, social media marketing and Web analytics skills and experience.
• SEO and SEM experience and understanding is preferred.
• Performance marketing experience is preferred.
• Outstanding written and verbal communication skills.
• Positive attitude with growth mindset. Be open to coaching and feedback.
• Capable to learn fast and adapt to new technologies and constantly changing work environment.
• Self-motivator and capable of working independently.
• Hands on person with strong problem solving skills.
• Attention to detail and excellence in execution.

Qualifications

• University degree.
• Two years of digital marketing experience.
• Fluency in written and spoken English.
• Previous business experience in hospitality, travel, real estate industry marketing is preferred.
• Experience with Adobe tools such as Photoshop, Illustrator, After Effects and Premier Pro is preferred.
• Multilingual is preferred. Arabic or Russian are preferred second languages.